Answer a few questions about the image you are working with. The tool will narrow down which common image format fits your use case and explain the trade-offs.
Suggested starting format
Other formats to consider
Why this format?
Quick Format Reference
| Format | Good For | Main Trade-off |
|---|---|---|
| JPEG | Photos and photographic images | Lossy compression; transparency is not supported |
| PNG | Transparency, screenshots, graphics and text-heavy images | Can produce larger files |
| WebP | Modern websites and many general web images | Not always the preferred source/editing format |
| SVG | Logos, icons and vector artwork | Not suitable for ordinary photographs |
| GIF | Simple animation and very limited graphics | Limited color capability compared with modern formats |
Note: This tool gives a practical starting point,
not a universal rule. The best format can change depending on the
original image, editing workflow, browser support, compression settings,
and final destination.
